Estrella Galicia was among the 25 winning cases at the 32ndedition of Marketing Best, the reference marketing awards in the Brazilian market. This award recognises the ideas behind, execution and strategy of the “Resistência Cervejeira desde 1906”campaign that we carried out in the summer in Brazil.
A communication area that integrates all our differentiating features as a brand, highlighting the quality of the product, our over a hundred years of beer making tradition, the passion and love for what we do, our slow beer-making process, and our unique recipes. And all because we have been true to our ideals and beer-making origins since 1906.
The objective of this award is to promote the most outstanding companies with regards to the ideas behind and the execution of marketing strategies for their products and services.
“We are extremely proud to receive such an important award as recognition from the market. This reaffirms the commitment to beer that we have had since 1906. We are committed to and support quality products, trying to offer our consumers a differentiating experience,” said Juan Paz, general manager of Estrella Galicia Brasil.
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