During March and April, and also at the beginning of next season, Cabreiroá will hold autograph signing sessions at the most important food stores in Galicia with the participation of players from Galician football and basketball teams: Deportivo, Celta, Lugo and Obradoiro.
During 2017, promotion of Galician sport has already taken place in 8 off-trade points of sale in A Coruña, Vigo, Lugo and Santiago de Compostela. For the purchase of Cabreiroá products in these establishments, consumers received a poster of their team, signed there and then by players from the Deportivo, Celta, Lugo and Obradoiro.
With this campaign we have given over 2,000 fans the chance to share a few moments with their idols, have their photo taken with them and take home an unforgettable memory.
The public support was overwhelming and, after the success of these events, new dates have been set for autograph signing sessions, which will take place from the beginning of next season.